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What datool.ru is

datool.ru is a messenger analytics service. Right now it covers MAX: we regularly read all public MAX channels and show subscribers, views, reach, engagement, ads, mentions and indexes for each of them. This article is a short introduction: who the service is for, what it offers and where to find things.

Who it is for

You are How datool.ru helps
Marketer, SMM specialist Find channels by topic and region, compare their reach and engagement, keep an eye on competitors and brand mentions
Channel owner See detailed statistics of your own channel for free, compare yourself with similar channels, get notifications, mark the channel with the blue “verified by owner” badge
Advertiser Check a channel before buying an ad: is the audience alive, is growth honest, how many ads it runs and how they perform
Analyst, researcher Ratings, collections, statistics of all of MAX by category and region, Excel and CSV exports, an API for your own reports

What the service does

  • Channel catalog and search — by name, link or @handle, with filters by category and territory. Details — Finding channels, Categories and territories.
  • Channel page — a dashboard with the key numbers plus tabs: posts, audience analysis, mentions, popular, reach, posting schedule, ads, similar channels, engagement. Details — Channel page.
  • Ratings, “Today in MAX” and “MAX statistics” — who is bigger, who is growing, what is happening in MAX today and overall. Details — Ratings, Today in MAX, MAX statistics.
  • Indexes — the quality index (is the channel alive and can it be trusted) and the citation index (how often other channels refer to it).
  • “My MAX” — channels you follow, favorites with folders, keyword tracking, PDF reports and exports, an event feed. Details — My MAX.
  • For channel owners — channel verification, the blue badge, your own categories and region, detailed statistics of your channel without a subscription. Details — Add a channel, Owner verification.
  • Account — organization and members, subscriptions, balance, API keys, notifications. Details — Account.
  • API and MCP — MAX data in your software, spreadsheets and AI assistants. Details — API reference.

Try it without signing up

Everything on the channel page is open on the demo channel, with made-up data. It is the quickest way to see what a subscription gives you.

Service addresses

datool.ru has several subdomains, each with its own job. One account works across all of them.

Address What is there
max.datool.ru MAX showcase: catalog, channel and post pages, ratings, collections, “My MAX”
hi.datool.ru Shared account: sign-in and sign-up, profile, organization, subscriptions and billing, balance, API keys, notifications, plans
api.datool.ru The API: endpoints for software, requests with a key
docs.datool.ru This documentation and the API reference in Russian and English

Dzen, VK and Telegram will come later — the site header marks them “coming soon”.

Important

The bare address datool.ru and www.datool.ru are not our site. Use the addresses from the table.

What data we have

  • All public MAX channels we have found — more than half a million. Exact numbers are on the max.datool.ru home page and on the “MAX statistics” page.
  • The full post history of every public channel — from its very first post, not just from the day the channel reached us.
  • Subscribers by day — from the day we started watching the channel: MAX does not provide past numbers.
  • Views and reactions of posts, links and reposts between channels (they power mentions and the citation index), signs of advertising.
  • Group chats — only the card and counters: name, number of members, number of messages, time of the last event.

How often everything is updated — see Where the data comes from and how often it is updated.

What we never collect

  • Private conversations — in no network and under no circumstances.
  • Group chat messages — a chat has only its card and counters.
  • Comments on posts — neither the texts, nor the authors, nor their number.
  • Who voted how in polls — for a poll we keep only the question, the answer options and the total number of votes.
  • Closed channels — only if the owner has connected the datool.ru bot to the channel. Such a channel is visible only to the owner's organization, and we do not copy its images.

Deleted posts are deleted here too

If the author deletes a post in MAX, we erase it from our database together with its images and all copies. There is no “deleted” label and no archive of deleted posts.

What's next

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