How the site works
datool.ru consists of showcases — one per network, currently the MAX showcase — and a shared account area where your account, organization, subscriptions and billing live. This article explains where everything is: the header and its buttons, the account menu, the account tabs, the organization switcher, the footer and breadcrumbs.
Showcase and account area
| MAX showcase | Account area | |
|---|---|---|
| Address | max.datool.ru | hi.datool.ru |
| What is there | Catalog, channel and post pages, ratings, collections, “Today in MAX”, “MAX statistics”, the demo channel, “My MAX” | Sign-in and sign-up, profile, organization and members, subscriptions and billing, balance, API keys, notifications, plans |
| For whom | Everyone; some blocks after signing in or with a subscription | Signed-in users only |
The account is shared: sign in once and both the showcase and the account area recognize you (details — Sign-up and sign-in). Showcases of the next networks (Dzen, VK, Telegram) will follow the same rules and use the same account area.
The showcase header

- Logo and project name. The datool logo leads to the showcase home page. Next to it is the project name “MAX analytics” with the caption “channels, chats and posts”.
- “Projects”. The list of datool.ru projects. Right now it contains MAX analytics (marked “Subscription active” if you have a subscription) and an “Information collectors” link to the external service brain-pro.ru. New networks will appear here.
- Search. Type a channel name, its link or @handle — suggestions appear under the field, and Enter opens the catalog with results. Details — Finding channels.
- “Sign in” (for guests) or “Account” (after signing in) — the account menu, described below.
- Theme. The moon switches to the dark theme, the sun to the light one. The choice is remembered in the browser and applies on all subdomains.
- Language. The flag switches the interface language: Russian ↔ English. It also applies on all subdomains. In the documentation the language is part of the address: English pages start with
/en/. - Project menu: “Channels” (catalog), “Ratings”, “Collections”, “Today” (“Today in MAX”), “Statistics” (“MAX statistics”), “API” (API description and plans), “Plans”, and on the right — “Knowledge base” (documentation, support, API, MCP) and “About us” (about the company, company details, contacts, support, payment methods).
- “+ Add a channel”. Add a MAX channel that is not in the catalog yet, or verify your own channel. Details — Add a channel.
- “Demo channel”. A channel page with made-up data where everything is open. Details — Demo channel.
On a phone
On a narrow screen the project menu hides behind the three-line button, search opens with the magnifier icon, and “Add a channel” with the “+” icon next to the account button.
The account menu
For guests the “Sign in” button opens two items: “Sign in” and “Sign up”.
After signing in the button is called “Account”, and the menu contains:
| Item | Where it leads | Who sees it |
|---|---|---|
| Balance and amount | The balance page of the current organization — Balance | Organization owner |
| Subscriptions | “Subscriptions and billing” in the account area — Subscriptions and billing | All signed-in users (the tab itself is shown to the owner) |
| Account | The account area, “Overview” tab — Account | All signed-in users |
| Settings | “Profile and sign-in”: name, photo, email, password, sign-in methods — Profile and sign-in | All signed-in users |
| My MAX | Your channels, “Following”, favorites, keywords, reports, events — My MAX | All signed-in users |
| Organization — a list | Switching the active organization (below) | If you have more than one organization |
| Sign out | The sign-out confirmation page | All signed-in users |
Organizations and the switcher
Subscriptions, balance, API keys, favorites, “Following” and reports belong not to a person but to an organization. Everyone has a personal space — a one-person organization created automatically on first sign-in. To work as a team, use a separate organization with colleagues (details — Organization and members).
If you have several organizations, choose which one you are working in now:
- in the header — the “Account” menu → the “Organization” section: the current one is marked with a coloured dot, archived ones are dimmed and labelled “archived”;
- in the account area and in “My MAX” — the button to the right of the heading with the current organization's name, your email and role. It opens the “Account profiles” list: all your organizations (the personal space first, captioned “Only you”), a check mark at the current one, and below — “Invite a member” (for the owner and administrators), “Create an organization”, “Organization and members” (from the personal space — “My organizations”), “Profile and sign-in” and “Sign out”.
After switching, the same page opens with the selected organization's data: its “Following”, favorites, limits and balance.
Note
Paid showcase blocks open according to the best subscription across all your organizations, whichever one is selected. Limits — how many channels in “Following”, how many members — are counted for the selected organization. Details — What you see without signing in, after signing in and with a subscription.
The account area
The account area is hi.datool.ru, headed “Your account”. Below the heading are tabs:
| Tab | What is there | Who sees it |
|---|---|---|
| Overview | Organization, subscriptions by project, profile and sign-in — in brief | Everyone |
| Profile and sign-in | Name, photo, email, password, connected Yandex and MAX | Everyone |
| Organization and members | Name and logo, members and roles, invitations, seats | Everyone (changes — owner and administrators) |
| Subscriptions and billing | The organization's subscriptions, buying and renewing, promo code, company details | Organization owner |
| Balance | Balance, top-up, operation history | Organization owner |
| Partners | The partner program: links, clients, rewards | Organization owner |
| API keys | API plan, the organization's keys, request usage | Everyone |
| Notifications | What to send by email and to MAX | Everyone |
At the bottom of every account page are your email and a “Sign out” link. Each tab is described in the Account section.
Footer
At the bottom of every showcase page:
- phone 8 800 300-56-61 (toll-free in Russia) and email mail@datool.ru;
- “Analytics” — channel rating, mentions rating, channel collections, bot catalog, “Today in MAX”, “Add a channel”, “Demo channel”;
- “Knowledge base” — documentation, support, API, MCP;
- “About us” — about the company, company details, contacts, support, payment methods, plans, partner program;
- links to the personal data processing policy, the public offer, the privacy policy and the XML sitemap.

Breadcrumbs
Above the page heading there is a breadcrumb line: the path from the home page to the current page, for example “Home / Your account / Profile and sign-in”. The first crumb is always “Home” — it leads to the same place as the logo. Every crumb is a link you can use to go one level up.